The stunning rapper is a member of the famous K-pop band, Blackpink. She is the best singer, as well as the best dancer of the group. But apart from her dancing and music career, she is also famous for her unique style statement. She has modeled for many opulent brands in the past few years. No wonder the Italian fashion house, Bulgari, chose her to be their brand ambassador for 2020. Read below to find out more!
Bulgari is well-known for its luxurious watches, jewelry, leather goods, and many more magnificent products.
On 24th July the Italian brand announced Lalisa as their new brand ambassador from Korea. But Why did Bulgari choose Lisa of all the Blackpink girls to represent the Italian House on a global stage?
Lisa always attracts more attention from people, and that is what the brand is trying to sell in the market. The serpenti collection is bold just like the queen's personality.
Its accessories suit her well as she can pull off serpenti statement pieces effortlessly. Her impressive combination of beauty and brains is what the brand is looking for.
Bulgari said that 'Making our infamous snake her spirit animal, Lisa immerses herself in the daring world of Serpenti.'
The spiral shape of the serpent is the brand identity for Bulgari. The 5'6" tall diva is also the brand ambassador for the French House, 'Celine', and the famous Italian brand, 'Prada'.
Watch Bulgari's new commercial below: