Chris Pratt taking a selfie

Why do we admire and follow so many celebrities?

Didn't occur that sometimes you spend a lot of time scrolling through your Instagram and "living" the life of the most famous people in entertainment? And why are some more "likeable" than others? Read more below! 

  • A study of Sunderland University in the United Kingdom found out that almost 50% of fans tried to contact in some way their favorite stars.
  • The extreme cases are named "celebrity worship syndrome" where the people get extremely involved in the celebrity life. 
  • After the appearance of social media, cellphones with cameras and YouTube we can get to know several details of their personal life. 
  • YouTuber Logan Paul broke the record of the biggest "greet and meet" in Dubai on the year 2017. Some of his fans didn´t even spoke English!

We love and admire the talent some actors, singers and entertainers have. But there is more than that. We, as fans, are curious. About where they live, what car they drive, to which restaurant they go. Some, like actress Jennifer Aniston is super private about her life and has recently opened her Instagram account (on October 2019) and the fans freaked out. In her first photo, she got over 16 million likes.

That’s a lot. Almost like the entire population of the State of New York. Others, like the Ohio YouTuber Logan Paul, share his life on his daily vlogs and fans basically even know where he lives and go and wait for him at his door. In the Hollywood "Golden Era" at the beginning of the 20th century it was way harder to even know what actresses like Audrey Hepburn and Marilyn Monroe were doing. Nowadays, we can "feel" our celebrities and live our lives through theirs. Social media even helped singers like Justin Bieber and Shawn Mendes getting discovered. But that’s another story. 

How fans interact with their celebrities. Study from 2007 from the University of Sunderland (UK)

In conclusion: we follow, give them "like" and share their performances because most of them have a unique talent. They take a smile away when they respond our comments and share our reactions to their songs or YouTube videos. Finally, they show us a lifestyle that we love and surprise us every day creating a bond that it feels as if we are family. 

Bruno Wahrmann Lockhart

Digital Media Expert. Journalist. Former TV host. University of San Diego Alumni. 6′ 4″ but my mom still calls me 'tiny'+ info

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