There are plenty of renowned stars like Kylie Jenner, Rihanna, and Kim Kardashian who own skincare or makeup brands, and now the ever-famous singer and actress Jennifer Lopez is ready to join the league as she announces the name of her brand in an Instagram post. Read below to find out more about the diva's beauty line.
Jennifer revealed the name of her brand on her Instagram with a gleaming selfie that captioned "#JLobeauty coming soon." The singer has been dealing with the beauty industry for years, and it's certainly not her first time.
She has worked with southeastern Polish brand Inglot in 2018, founded by the late Wojciech Inglot.
The brand has 400 outlets across the globe, and the J-Lo line was a blockbuster hit. Jennifer announced 2 years ago that she will have a beauty brand of her own in the future, and people have been waiting for it since then.
She answered Refinery29 in an interview that it took so long to launch the brand because she wanted to make sure everything is perfect before releasing it in the market.
JLobeauty filed for a trademark back in December 2019, and we are hoping to see the products in the market soon.
For now, the news says that the brand will have everything from skincare to make up products. We will have to wait a little more to see what the brand actually offers.