The Hollywood A-list celebrity quietly left the business to pursue other endeavors that have recently been revealed! The former actress just launched her organic wine line. Take a look.
A week ago Cameron Diaz announced the release of her new business venture, her new line of wine Avaline, co-founded with Katherine Power. The line is labeled as clean wine and offers a plant-based and cruelty-free product made with organic and clean ingredients. Listen to Diaz and Power talk about how they came up with the idea below.
Diaz and her friend Power started looking into the viticulture world in 2018, from production to distribution. After discovering all the chemicals that into the wine making process the two ladies knew they wanted to make a clean wine free from all the add-ons and that they had to start from organic grapes to get there.
That's how Avaline (pronounced "Ah-vah-leene") was born. The line offers white and rosé wines. Both bottles retail online at wine.com and at select retailers in 43 states plus D.C., for a suggested retail price of $24.