iHeartMedia, the largest radio station group in the country, announced an amazing event celebrating women's achievements. The one-hour occasion will feature in-depth interviews with the artists about gender equality and empowering women. Continue reading to learn all about this special event!
SeeHer, the largest global movement to eliminate gender bias in marketing, advertising, media and entertainment, has partnered with iHeartMedia to create a "celebration placing gender equality center stage," according to a press release.
The first-ever special event will feature interviews with the female artists that will stream on iHeartRadio's YouTube and Facebook pages on March 8 at 8 p.m. ET (available on demand through March 14).
The celebration will "dive into the lives of these three leading female artists – from their girlhood dreams and the mentors who inspired them, to achieving those goals and becoming leaders and role models for future generations."
Cardi, Stefani and Ballerini will also share how they are using their music platform and social media presence to activate and encourage other women as well as highlight the universal challenges that women face.
The event will also feature footage and interviews with other top women artists.
"This International Women's Day it's important that we are all reminded of what equality can sound like, as we come together to celebrate, inspire and support one another."
To kick off the celebration, iHeartMedia will launch an eight-day countdown to International Women's Day beginning Monday.
The countdown will air across 600 iHeartMedia broadcast stations in every format, on social media platforms and the company's biggest podcasts.
From 5-6 p.m. local time that evening, iHeartMedia broadcast stations will play the biggest hits and new music from today's female artists and offer special playlists on the iHeartRadio app.
"We launched #SeeHer Hear Her as part of the SeeHer movement in 2019 to eliminate gender bias in the music industry and increase the percent of women in front of and behind the mic"
added Nadine Karp McHugh, president of SeeHer.
Listeners can join in the conversation by using #iHeartWomensDay and #SeeHer throughout International Women's Day and during the one-hour special.
What do you think about this event to empower women? Will you join these three goddesses in the event? Comment below!